Hi, I’m Tejashwa
I build growth engines for the AI era.
I lead growth at 11x. Before that I was the founding growth hire at Windsurf ($2.4B, partly acquired by Google DeepMind), scaling revenue to $80M ARR in under a year, with the product and team joining Cognition.
I write and speak about what actually moves the needle in modern growth.

@ 11x
Fresh off the press
I analyzed 14,000 websites running ChatGPT ads. Here's who's buying.
I found OpenAI's ad pixel on 14,406 company websites. The buyers aren't a new crowd. They're the teams that already buy everything else, and they test new channels first.
Read the analysis →On stage

“Windsurf and Wonders” at the AI Engineer World’s Fair
Side projects that shipped
More writing
Why I Started Writing Again
A short note on why I'm keeping a public log of what I build, learn, and get wrong along the way.