Hi, I’m Tejashwa

I build growth engines for the AI era.

I lead growth at 11x. Before that I was the founding growth hire at Windsurf ($2.4B, partly acquired by Google DeepMind), scaling revenue to $80M ARR in under a year, with the product and team joining Cognition.

I write and speak about what actually moves the needle in modern growth.

Tejashwa Kumar Tiwari
currently
@ 11x

Fresh off the press

I analyzed 14,000 websites running ChatGPT ads. Here's who's buying.

I found OpenAI's ad pixel on 14,406 company websites. The buyers aren't a new crowd. They're the teams that already buy everything else, and they test new channels first.

Read the analysis →

On stage

Tejashwa presenting Windsurf at the AI Engineer World's Fair
“Windsurf and Wonders” at the AI Engineer World’s Fair
Talk and booth demo →

Side projects that shipped

More writing

  • Why I Started Writing Again

    A short note on why I'm keeping a public log of what I build, learn, and get wrong along the way.

All writing →